Mastercard Payment Optimization Platform Leverages Data Points to Drive More Approvals
Mastercard (NYSE: MA) has introduced a new service, the Payment Optimization Platform (POP), which is designed to enhance approval rates for merchants that are using data to make more “intelligent” decisions about transactions. Early pilot results indicate a 9% to 15% increase in conversions. Mastercard… Read More
Read more in: Fintech | Tagged cx, data, mastercard, payments