Tagged: gen z

November 16, 2025 @ 6:21 am By Omar Faridi  |  

Younger consumers in Australia, particularly Gen Z, are now said to be leading the surge in first home buying intentions as the overall optimism grows among young consumers. As reported by Westpac, around 35% of Gen Z’s now intend  to acquire a first home in… Read More

October 29, 2025 @ 11:05 pm By Tony Zerucha  |  

The Interledger Foundation, an organization building and advocating for an interoperable payments network, has released the first report of its three-part Future of Digital Finance Series, titled A Cashless Country and the Future of Banks–Consumer Perspectives. The first annual survey reveals that consumers are split… Read More

October 9, 2025 @ 8:54 am By Tony Zerucha  |  

New research from CodeSignal and Legit finds that consumers grossly underestimate the frequency with which Artificial Intelligence (AI) is used to create the apps and tools they use daily. CodeSignal found that 81% of the developers it surveyed reported using AI-powered coding assistants; 49% used… Read More

September 23, 2025 @ 8:22 am By Tony Zerucha  |  

An analysis of financial behaviour from social finance app Frich’s community of more than one million Gen Zers reveals a generation with ambitious retirement dreams but a concerning financial reality. Retirement optimism vs. financial constraints Gen Z’s confidence about their financial future contrasts sharply with… Read More

September 11, 2025 @ 1:37 am By Tony Zerucha  |  

Bluwhale, a decentralized intelligence network powering AI agents across blockchains, has launched a digital financial health dashboard aimed at Gen Z navigating a hybrid world of digital assets and traditional finance. Whale Score combines and analyzes crypto, stablecoins, staking income, digital assets, cash, and traditional… Read More

August 13, 2025 @ 9:17 am By Omar Faridi  |  

The tax preparation industry is undergoing a transformative period, driven by evolving customer expectations and technological advancements. The J.D. Power U.S. Tax Preparation Satisfaction study provides a look at customer satisfaction among both do-it-yourself (DIY) and professionally advised tax filers. This survey evaluates key performance… Read More

August 1, 2025 @ 11:21 am By Omar Faridi  |  

Gen Z (ages 18-28) is finding adulthood “more expensive than expected.” Facing this, nearly three quarters of them are “taking action to improve their financial health,” according to Bank of America’s (NYSE: BAC) Better Money Habits financial education study (PDF), published today. Key findings from the… Read More

June 11, 2025 @ 2:44 pm By Omar Faridi  |  

Deloitte’s Gen Z and Millennial Survey offers a look at the priorities, concerns, and aspirations of over 23,000 respondents across 44 countries. The report highlights how these generations are navigating a rapidly evolving world, balancing their pursuit of financial stability, meaningful work, and personal well-being…. Read More

June 9, 2025 @ 2:49 pm By Omar Faridi  |  

From April 1, 2024 to March 31, 2025, Kaspersky detected over 19 million attempts to download malicious or unwanted files disguised as popular Gen Z games. With GTA, Minecraft and Call of Duty among the most exploited, it’s clear that cybercriminals “are actively following gaming… Read More

February 24, 2025 @ 3:55 pm By Omar Faridi  |  

Mastercard (NYSE: MA) noted that today’s consumers are at the forefront of embracing technologies that offer streamlined and intuitive experiences. Gen Z, the generation spanning teenagers to those in their mid-twenties, is said to be leading the charge. Instead of juggling between different cards and… Read More

February 13, 2025 @ 7:43 am By Tony Zerucha  |  

Results of an anonymous analysis of one million users of social finance app Frich find that significant numbers of Generation Z consumers are developing poor financial habits, partially due to a negative view of the future. Many are “doomspending”, maxing out credit cards and not… Read More

November 13, 2024 @ 9:33 pm By Omar Faridi  |  

Gen Z are turning investing into casual discussions, according to a report from eToro. The research study noted that younger investors are far more open to talking about portfolios with friends and family. The eToro research report revealed that Gen Z investors are “twice as… Read More

October 23, 2024 @ 9:48 am By Omar Faridi  |  

Almost half of all US renter households are being “burdened” by excessive rent costs, with Gen Z renters shouldering the “heaviest load,” a new analysis of the U.S. Census Bureau’s 2022 American Community Survey (ACS) by real estate firm Zillow (Nasdaq: Z and ZG) and… Read More

September 8, 2024 @ 8:48 pm By Omar Faridi  |  

Over half of Gen Z and Millennials are looking to enter the property market in the next five years, according to an update from Australia’s ubank. New research comes as ubank announces a number of interest rate decreases to its home lending products. In line… Read More

September 4, 2024 @ 8:24 pm By Omar Faridi  |  

New consumer research reveals that four out of five Gen Z and Millennial Aussie scam victims would share their experiences if it meant helping others. Consumer research commissioned by digital bank, ubank, has revealed nearly three in ten young Aussies reported that they had “been… Read More

July 11, 2024 @ 8:17 am By Omar Faridi  |  

46% of Gen Zers (ages 18-27) rely on financial assistance from parents and family, according to new research from Bank of America’s (NYSE: BAC) Better Money Habits financial education team. In addition, 52% of those surveyed said “they don’t make enough money to live the… Read More

June 22, 2024 @ 8:21 pm By Tony Zerucha  |  

Apiture, a provider of digital banking solutions, this week released key findings from a survey of more than 2,000 U.S. consumers conducted with market research and analytics company The Harris Poll. The study finds that although 80% of Gen Z and 75% of millennials have… Read More

June 22, 2024 @ 8:15 pm By Tony Zerucha  |  

Results of a new survey commissioned by Galileo, further illustrate the shifting nature of primacy in financial services. While most consumers, 85%, say they have positive experiences with their primary financial institution, they’re using as many tools or services with other financial providers as they… Read More

June 22, 2024 @ 6:14 pm By Tony Zerucha  |  

This week Forter, released findings from a national consumer study that found 61% of respondents have shifted their online shopping habits as a result of higher prices. This signals a need for online brands to evolve with their customers. Commissioned by Forter and conducted by… Read More

May 17, 2024 @ 8:56 am By Omar Faridi  |  

Deloitte’s 2024 Gen Z and Millennial Survey connected with nearly 23,000 respondents across 44 countries, examining the evolving circumstances shaping the workplace and the societal experiences of these generations globally. Elizabeth Faber, Deloitte Global Chief People & Purpose Officer, said: “This year’s survey spotlights two… Read More