NYMBUS, a U.S. financial service platform provider, announced on Thursday it has teamed up with data and analytics company Segmint to enhance its’ customer-based transaction data across its entire suite of banking products and services.The collaboration comes less than two months after NYMBUS secured $53 million through its Series C funding round, which was led by Insight Partners.
As previously reported, NYMBUS claims it provides the world’s most advanced revenue and technology solutions for today’s financial institutions. Its products include digital technology platforms (SmartCore, SmartDigital, and SmartPayments), and SmartLaunch, its full-service, and standalone digital brand alternative.
“NYMBUS’ cloud-based SmartEcosystem allows every size of financial institution to buy back decades of lost time and get to market almost instantly with modern digital-first solutions. It uniquely unifies all of their required banking functions and operational services at a fraction of the time and cost previously available to engage and support the entire digital customer journey.”
NYMBUS further revealed that Segmint’s Merchant Payment Cleansing is a “critical tool” that allows financial institutions to better understand customer transaction behavior and model spend patterns, turning complex and hard to use data into actionable insights for enhancing customer experiences, analytics, and modeling investments. Larry McClanahan, Chief Product Officer at Nymbus, then concluded:
“Segmint applies an end-to-end data strategy that aligns with our shared vision of combining the people, process and technology required for meaningful innovation. Bringing their data-driven insights and analytical toolkit to our business operations further validates Nymbus’ commitment to digital transformation and growth on behalf of financial institutions.”