Tagged: betterback

NadaChair Creator Bashes Kickstarter “Knockoff” BetterBack as Campaign Nears $1 Million

With four days to go in its Kickstarter campaign, BetterBack is nearing the $1 million crowdfunding mark with over 13,000 backers supporting the project. If it hits a million it will join a rather elite group of just over one hundred campaigns that have passed… Read More

Perfecting Posture in 15 Minutes A Day, BetterBack Is Now Overfunding on Kickstarter

No book teetering on your head as you slowly walk down the hallway, arms outstretched as if you were on a tightrope: BetterBack, a posture-improving product now overfunding on Kickstarter, says that wearing the company’s device just 15 minutes a day can retrain your default… Read More

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