Simple Appoints Tesla’s Moin Moinuddin As New Head of Engineering

Simple, a U.S. fintech and subsidiary of BBVA USA, announced on Monday it has appointed Moin Moinuddin as its new Head of Engineering. According to Simple, Moinuddin will lead all of Engineering, which includes product engineering and infrastructure.

Moinuddin reportedly brings decades of experience in search and commerce technology, as well as the ability to launch new products and services. He previously served in the development of Tesla’s financial products platform, the global monetization platform for Dropbox, and Microsoft’s global commerce strategy. Speaking about the appointment, Simple CEO, David Hijirid, stated:

“We are always experimenting with ways to deliver products and services that help our customers feel confident with their money. I expect that Moin’s focus on execution and his ability to deliver amazing customer experiences will serve us well in our ability to quickly test and learn, and launch new products and services.”

Moinuddin further commented:

“Serving as head of engineering at Simple goes beyond just the engineering team. One key benefit to working for a smaller, younger company — in addition to the entrepreneurial mentality — is the ability to impact every part of the company with the work we’re doing.”

Founded in 2009, Simple claims it combines innovative technology, impeccable user experience and expertise in behavioral economics to help our customers spend smarter and save more.

“As a company, we believe that a bank that does good can also do well. We give our customers thoughtfully designed tools to help them feel confident with their money. We value curiosity, efficacy, craft and empathy and are proud to be disrupting the world of banking. We celebrate the big wins and learn from our failures.As humans, we bring our authentic selves to work everyday. We laugh a lot, we solve tough problems, we’re kind to one another and we won’t settle for ‘just OK.'”



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