All this time, I’ve been thinking about Ouya the wrong way.
When the $99, Android-powered game console showed up on Kickstarter last year, I immediately preordered one. My thinking was that it would be interesting to see if a low-cost console that caters to indies could take on industry giants like Sony and Microsoft in the marketplace. I was thinking about Ouya as just another a platform for indie developers, or as a cheap alternative to the Xbox.
That’s not what Ouya is. It’s not about “focusing on that core gamer,” like Sony says, or re-imagining“the living room experience” like Xbox One. It will not compete with the new consoles because it’s not trying to.
The Ouya is a toy. An elegant, affordable, fun toy.
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