More than anything, Rebecca Bloomfield wants her own organic farm. To accomplish this though, in a social media age — without much capital — she has to be something else first: a crowdfunding guru.
Just as she taught herself to grow organic food, she’s also taught herself how to organically raise money for her future farm in Ontario, Canada, via crowdfunding — soliciting donations over social media with a video she hopes will tug on heartstrings and wallets alike.
Even future farmers are turning to crowdfunding for cash. Just like other small-business owners who don’t want to — or can’t — take out a bank loan, there are new options for the social-media savvy. Crowdfunding is quickly becoming the go-to fundraising technique for entrepreneurs and small-business owners.
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