Platformed creativity. Creative commerce. The maker movement. These words could very well become mainstream vernacular in the near future, not just in the West, but also in Asia.
Several digital trends are converging to make that happen. E-commerce and smartphone adoption are on the rise, and tastes in Asia are becoming more sophisticated. More consumers are demanding not just for cheap but also well-designed goods. Businesses are starting to recognize the need for effective branding, and are willing to hire designers to spruce up their image.
Just as important is the fact that creative professionals are warming up to the idea of using the Internet as a avenue to grow their businesses. The platforms, created by startups that sense a growing need for better tools, have become more sophisticated, social, and user-friendly.
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